Learn to create
your own cap,
develop your business
and guarantee success.
makes it easier than ever
We’ve got a series of specialization
and refresher courses.
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on all that’s new

ATLANTIS Cap Academy

Learn all there is to know about sports caps.


In a short time, you can become a product manager and marketing manager with all the knowledge you need to expand your business in the sports cap sector. Or, if you’re already a sector specialist, discover what’s new in a constantly changing sector.

This is what ATLANTIS Cap Academy has to offer. It’s a school that’s open to everyone, offers a complete programme and is qualified. And best of all, it’s free!

We offer group and individual courses at Atlantis headquarters in San Donà di Piave (Venezia). We can also hold specific courses anywhere in Europe on request.


Ready? Set? Go!

History, technology, design, innovation,

distribution, communication and sales.

Look what we’ve pulled out of our cap!


ATLANTIS Cap Academy is a training facilty whose pool of MASTER Italia specialists and mangers offer a wide range of skills to anyone wanting to learn more about any aspect of the design, production and marketing of sports caps.

There’s no mandatory course programme, rather a series of flexible courses you choose based on your interests, in order to reach new goals. For example, you might want to improve your design and customisation skills to create your own models, or a more solid base for your sales team.

At the end of each course, all students receive a participation certificate, in which Atlantis – as sector leader – certifies the course completed and skills acquired.


Our course modules

Production 1 (Europe)

An art examined from every angle

Description of the course module – Following a brief review of the history of hat manufacturing processes, we take a closer look at how hats are manufactured today. We analyse the processes, from the selection of fabrics and other materials, to shapes and the many finishing options. The course provides an absolutely complete view of all the manufacturing and personalisation options.


  • selection of fabrics, threads, rubber and other materials
  • composition: panels, visor, glasses, closures
  • stitching, flat and 3D embroidery, printing, applications
  • characteristics and values of the various types of finished products
  • how to recognise the quality of a cap based on the materials and techniques used
  • sector certifications

Production 2 (Far East)

Everything you need to know about what’s new today.

Description of the course module – Our clients are very interested in the manufacturing options offered by new manufacturing centres in the Far East. We’ve often been asked for more information from people wanting a complete review of the know-how and techniques of the future. That’s why we created this module, separate from the previous one, focussing on the many customisation options currently available.


  • main manufacturing differences between Europe and the Far East
  • shape and finish customisation methods
  • customisation methods for stock products
  • strategic advantages


Concrete tools
to grow your business.

Description of the course module – In this course, we examine every aspect of product marketing: the services that need to be developed in order to serve our customers better than our competitors, positioning with respect to other brands, the latest sales and interaction systems (including new media). We take a complete look at how to present yourselves to the markets, while taking their differences into consideration.

Plus, we present the revolutionary characteristics of the GTS – Global Tracking System, which lets customers follow their product’s creation and shipping in real time, right from their area on the reserved part of the Atlantis website.


  • how to propose a winning product
  • the growing importance of the service range on offer (logistics, technological, etc.)
  • analysis of major global markets
  • case histories of Atlantis’s experience
  • GTS (Global Tracking System)


From an idea to a finished cap:
ADS let you be the designer.

Description of the course module – Theory and practice of cap creation using ADS ATLANTIS Design Suite: software that lets you become a designer, available on our website. View your idea, choose its shape and fabrics, colours and custom touches. With ADS, cap design is easy and fun. Once you have created your design on screen, save it in your reserved area. You can go back to it any time to make changes, view it in 3D or download it in pdf format. Once you’ve finalised your design, simply enter the quantity you want and we’ll let you know the unit and total cost, as well as when you can expect delivery, anywhere in the world.


  • theory of ATLANTIS Design Suite
  • workshop with practical exercises on the computer, assisted by company technicians and experts


Styles, trends, experiences
that make caps more attractive.

Description of the course module – More than manufacturing techniques and technologies, services and marketing strategies, caps are fashion items. They deserve a theoretical analysis of styles, colour and materials pairings, and a quest for new creative ideas. Illustrated by cases from Atlantis’s experience, we offer a complete review of the aesthetics of the cap: that is, the key element in creating a successful item.


  • shape, colour, composition
  • the sports cap as an emerging accessory
  • company case histories
  • a look at the latest market trends


Personalised course tailor-made to your needs

Personalised courses

Cut and assembled to fit you.

We can create a course just for you, taking a closer look at one or more modules according to your needs, or combining any number of topics. Each student receives the information they need, with no wasted time or repetitions of things they already know. Simply contact Atlantis management directly and we’ll create a course based specifically on what you want to learn.

If this is what you need, Atlantis can even organise a course (complete or personalised) for a single student. Nothing is impossible: just ask and we’ll do our utmost to provide you with the course you want.

We'll even come to your offices.

Wherever you are, Cap Academy is there.

All of our courses held at our offices in San Donà di Piave (Venezia) are entirely free. Atlantis also offers courses at our clients’ offices — with both complete and personalised offers — anywhere in Europe.

We can organise courses during trade shows or directly on the premises of the requesting companies. Flexibility is what Cap Academy is all about.


videos, PowerPoint presentations, links

… section constantly being updated …


Course dates and subscription


The CUSTOM-MADE world! Learn all there is to know about sport caps and the KNITTED WORLD. (IT-EN-FR-DE)
11/07 – 25/07


The CUSTOM-MADE world! Learn all there is to know about sport caps and the KNITTED WORLD. (IT-EN-FR-DE)
08/08 – 29/08


The CUSTOM-MADE world! Learn all there is to know about sport caps and the KNITTED WORLD. (IT-EN-FR-DE)
12/09 – 26/09


For further information about courses and subscriptions send request to chiara.mattiuzzo@masteritalia.it


in our home, like a true friend

la Casa dei Racconti

We welcome our guests at an elegant inn.

Accommodations are also free for course participants. Participants will stay at La Casa dei Racconti, a lovely and entirely restored early 19th-century home immersed in the Venetian countryside. La Casa dei Racconti offers elegant rooms, a restaurant, a hall for parties and meetings, a swimming pool with Solarium, gardens and a woods.

La Casa dei Racconti is conveniently located for visits to Venice and Treviso, as well as many other art cities and tourist attractions in the Veneto region.


How to register

Most of the information you will need is available on this website.
If you need to know more about anything – such as how to create a personalised course, or hold an event on your premises – please contact us on +39 042 157 1111, or fill out the form below.

Information request

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